Rocket Dog Media

Richard Morrison · Blog · Updated Jan 28, 2013

Think back to the last time you made a major purchase. More than likely, you asked a friend, family member, or co-worker for recommendations before deciding on a final brand or product. At the very least, you probably read reviews online to get insight from other consumers, and you did all that asking around because...

Richard Morrison · Portfolio · Updated Jan 16, 2013

In the past few years we’ve seen social media, blogging, mobile devices, and more change the way businesses advertise, and while you may wish for things to slow down a bit to allow you to catch your breath — don’t count on it. 2013 promises even more creative and innovative marketing trends, and the more...

Richard Morrison · Blog · Updated Dec 17, 2012

No matter if you own a small mom-n-pop store, an eStore, or a giant company, having a positive relationship with your customers is paramount for success. And one of the most effective ways to entice new customers and foster loyalty in existing ones is through rewards. These rewards come in all shapes and sizes and...

Richard Morrison · Blog · Updated Dec 4, 2012

There’s no question we live in a world overflowing with advertisements. There have been multiple studies done on how many ads we actually see in a day, with researchers estimating we encounter anywhere from 250 to 20,000 marketing images per day! Of course, there’s no way our brains can process a couple hundred messages (much...

Richard Morrison · Blog · Updated Nov 29, 2012

To connect with today’s consumers you need a more comprehensive marketing approach than ever before. This is because people are interacting with brands in more and varied ways than they did in the past. For instance, while TV commercials were once seen as the ultimate marketing weapon, their power is now diluted as consumers choose...

Richard Morrison · Blog · Updated Oct 22, 2012

Have you ever found yourself in this situation: you’re standing around with your buddies relaying the details of a funny TV commercial. Then, after a hearty chuckle, you all let out a big sigh until someone says, “Hey, what was that commercial for anyway?” Everyone collectively shrugs their shoulders in bewilderment and gets on with...

Richard Morrison · Blog · Updated Oct 4, 2012

When a recession strikes, businesses are forced to batten down the hatches and sometimes take extreme measures to stay afloat. And while cutting back on expenses is almost always necessary, there’s one area on which you should never skimp — advertising. Not only will advertising keep your business moving, but it also encourages consumption, which...

admin · Blog · Updated Aug 9, 2012

There are several different types of restroom ads, so how do you know which kind will make the biggest impression on your target audience? Below, are some of the most common forms of restroom advertisements and how to best utilize each style. Inside Stall An ad inside a stall can be as simple as a...