Inday
INDAY is an all day Indian eatery inspired by the warm hospitality, diversity and vibrant flavors of India’s modern culinary culture.
Sources & updates
How this name was decided
the site's published name — stated on indayallday.com, play.google.com, instagram.com
Profile sources
- Instagramdeclared on indayallday.com
- Last observed
- Oct 22, 2026, 6:17 AM UTCRecent
- Record last changed
- Oct 22, 2026, 6:17 AM UTC
- Observations
- 1,514
- Sources read
- 27 of 27
Legal Entities & Relationships
Relationship evidence
Identity revision 1, last changed
- a declared affiliated site is a relationship the publisher states, not common ownership
- a declared provider account (gift cards, hiring, ordering) is a service relationship, not an affiliation
- a register party at the business's premises is a candidate operator until the Place and legal resolvers bind it
- a licensed operator of the business's premises operates those locations; it is not thereby the brand's owner
- an employer a job board names on the openings posts them; it is not thereby the owner or the operator
- an app's store seller or developer publishes the app; neither is thereby the restaurant's owner
- a menu that names a producer names it; it is not a supply contract, a volume or an exclusivity
- a mail or DMARC service domain in DNS is a technical service relationship, not an affiliation
- a group the site says it is part of is a public affiliation; the equity chain and buying rights are separate questions
- an organization that posts the openings, sells the app or holds a program account shares services with the business; that is not affiliation or ownership
- a supplier or charitable partner the site's own page names and links is the publisher's statement; it is not a contract, a volume, an exclusivity or a gift amount
- Published nameInday
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/ → declared Organization name
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Published descriptionINDAY is an all day Indian eatery inspired by the warm hospitality, diversity and vibrant flavors of India’s modern culinary culture.
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Declared languageen-US
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Canonical URLhttps://www.indayallday.com/
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Self-designated entityINDAY
Directly observed · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/terms/
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Inday
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
- Logo
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/ → declared Organization logo → declared asset on another registrable domain (getbento.com) — not the subject's own host
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://www.indayallday.com
What legal entity is associated with Inday's app?
Good Karma Hospitality Inc is identified as the seller and developer of Inday App's official iOS application.
Inday Employees & Ownership
The latest people collection is incomplete. Previously confirmed people remain available with their original dates.
Holly PetreAssistant Digital Editor
- As printed May 14, 2024 4 Min Read Young Skeletons In December 2023, INDAY, a fast-casual Indian chain based out of New York City, acquired Beatnic, a vegan restaurant also based in NYC, for an undisclosed amount. This marked the beginning of a new chapter for INDAY and the end of another for Beatnic, formerly by Chloe. By Chloe had seen more than its fair share of troubles since its founding in 2015. Co-founder Chloe Coscarelli left the company in 2016 and entered a legal battle with her former company about the brand’s use of her name. In December 2020, citing the pandemic, By Chloe filed for Chapter 11 bankruptcy protection. Then-owner BC Hospitality Group Inc. put the chain up for sale after the filing, and in March 2021, By Chloe was acquired by a group of investors . A condition of the sale was that the brand could no longer use the By Chloe name. As part of the final chapter of the By Chloe saga, the chain was renamed in May 2021 to Beatnic. What was once a 14-unit chain would become a five-unit chain over the next two years. That’s when INDAY stepped in. The Indian concept shared a board member with Beatnic and the deal got rolling from there. Founder Basu Ratnam, who used to work in finance, thought this acquisition was the perfect way to help INDAY grow post-COVID pandemic. All locations of Beatnic will be converted to INDAYs by summer 2024, and thus the saga of by Chloe will be over. The deal will bring INDAY’s total unit count to 10 and bring the chain into its first market outside of New York City: Boston. But Beatnic will have new life. Ratnam’s concept does not serve traditional Indian food, but it’s also not Americanized Indian food. It’s influenced by the Ayurvedic philosophy, which is a system of medicine based on the idea that disease is caused by an imbalance or stress in a person’s consciousness. “Our mission is to serve good food and good karma every day,” Ratnam said. Started in 2015 by Ratnam, who was working in finance in New York City at the time, INDAY was meant to open customers up to a new version of Indian food that would make them want to return and experience the flavors of Ratnam’s childhood with the ease of a fast-casual restaurant. “When we started, we felt like Indian food was still very much placed in this kind of silo,” he said. “Someone said to me early on, ‘Indian food stays with you for the wrong reasons, because you leave it in the restaurant and your clothes smell’ and that really felt like the prevailing notion. What we tried to introduce was something that I think many Indians are familiar with. Food is considered to be a source of health, of connection to your mind and body and enlivened air of your spirit. And so that’s the essence from which we built our brand.” Though the chain started out with a makeline, following in the steps of Chipotle, it soon pivoted to chef-crafted menu items and got rid of the makeline entirely. At that time, the restaurant was entirely gluten- and sugar-free but has since introduced bread to the menu. “We found the average lunch guest was so programed to the Chipotle model,” he said. “They defined the category and when you walk into a Chipotle 80% of the flavor profile is already picked for you, everything works well together. The same is not true with Indian food… We felt like it was really important for us to try and curate and help guide guests through a better experience.” Ratnam said INDAY has benefitted from the increase in consumers’ flavor palettes, which have been moving toward more global concepts and rich, deep flavors not available in traditional American cuisine. With that flavor comes some hardships. Scaling spices, Ratnam said, is difficult, and took INDAY a lot of time to figure out properly. The chain’s chef told him that scaling spices is not done by proportions, and that, when scaled improperly, spice can increase tenfold. Along with the Beatnic units, INDAY also acquired the corporate team. During the pandemic, INDAY has scaled down its staff and when the deal went through late last year, Ratnam said it was like a small company getting the resources of a large company. That’s also influenced the cuisine. Beatnic was a vegan concept and Ratnam said that’s been helpful since many of the items at INDAY are vegetarian and some of the new menu items and LTOs will be influenced by this influx of new employees. Moving forward, INDAY is focusing on the five new units it’s converted because of the Beatnic deal for 2024. In the coming years, however, the chain is planning on opening three to five restaurants per year, much more than the single unit the brand has opened every year since its founding.Published by a third-party source · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.nrn.com/emerging-chains/meet-inday-the-new-york-city-based-indian-restaurant-that-acquired-beatnic → Published person (name and role labels)
Stated by 1 source
- https://www.nrn.com/emerging-chains/meet-inday-the-new-york-city-based-indian-restaurant-that-acquired-beatnic · Published person (name and role labels) · Assistant Digital Editor
Published by a third-party source · confirmed Oct 22, 2026, 6:15 AM UTC
- First observed
- Oct 22, 2026, 6:15 AM UTC
Job Postings
No open roles listed.
Hiring evidence
- Hiring statusno open role: no careers page or job board found; LinkedIn Jobs not searched: the site links no LinkedIn company of its own to read postings by; Indeed and ZipRecruiter not searched
Derived from observations
Contact Information
Technical destinations
Emails
social@indayallday.com
v=DMARC1; p=none; rua=mailto:social@indayallday.com; pct=100
Directly observed · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- DNS TXT at _dmarc.indayallday.com → DMARC report address
- First observed
- Oct 22, 2026, 6:15 AM UTC
External references
Emails
hello@indaynyc.com
Directly observed · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/terms/ → printed in page text, not marked up → role address by local-part convention → address on another registrable domain — referenced, not the subject's contact point → printed beside it: "hello@indaynyc.com"
- First observed
- Oct 22, 2026, 6:15 AM UTC
catering@indaynyc.com
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/catering/ → address on another registrable domain — referenced, not the subject's contact point → printed beside it: "INDAY Catering is designed to bring vibrant, delicious, healthful flavors to your next office meeting, party or event. We offer both individual bowls and family-style trays. Email us at catering@inday"
- First observed
- Oct 22, 2026, 6:15 AM UTC
mark@indaynyc.com
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/catering/ → address on another registrable domain — referenced, not the subject's contact point
- First observed
- Oct 22, 2026, 6:15 AM UTC
Contact forms
https://www.indayallday.com/contact/
Directly observed · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/contact/ → form headed "Inquiry Received" → submits to https://www.indayallday.com/contact/ → purpose: hiring (a file input or a resume field)
- First observed
- Oct 22, 2026, 6:15 AM UTC
https://www.indayallday.com/
Directly observed · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://www.indayallday.com/ → form headed "Email Signup" → submits to https://www.indayallday.com/ → purpose: contact (a field to write or be reached through) → https://www.indayallday.com/contact/ → https://indayallday.com/locations → https://www.indayallday.com/catering/ → https://www.indayallday.com/email-sign-up/ → https://www.indayallday.com/location/inday-express/ → https://www.indayallday.com/location/inday-financial-district/ → https://www.indayallday.com/location/inday-flatiron-opening-41524/ → https://www.indayallday.com/location/inday-lexington/ → https://www.indayallday.com/location/inday-midtown-east/ → https://www.indayallday.com/location/inday-nomad/ → https://www.indayallday.com/location/inday-rockefeller-center/ → https://www.indayallday.com/location/inday-soho-coming-soon/ → https://www.indayallday.com/locations/ → https://www.indayallday.com/loyalty/ → https://www.indayallday.com/our-story/ → https://www.indayallday.com/press/ → https://www.indayallday.com/press/?p=1 → https://www.indayallday.com/press/?p=2 → https://www.indayallday.com/terms/
- First observed
- Oct 22, 2026, 6:15 AM UTC
Locations
Where is Inday located?
8 known locations
FIDI (1 NYP)One New York Plaza, Concourse Level, New York, NY, 10004, US
FLATIRON (22nd & 6th)60 West 22nd St, New York, NY, 10010, US
GARMENT DISTRICT (38th & Broadway)1407 Broadway, New York, NY, 10018, US
LEXINGTON (54th & Lex)630 Lexington Avenue, New York, NY, 10022, US
MIDTOWN EAST (44th & 3rd)708 3rd Ave, New York, NY, 10017, US
Apps, Loyalty & Guest Technology
Inday mobile apps
Does Inday have a mobile app?
Official apps on iOS and Android. Store updates: iOS: October 12, 2026; Android: October 8, 2026.
View apps, provider accounts and technical evidence
Website & Digital Technology
Who manages Inday's domain and DNS?
indayallday.com was first registered on March 28, 2022. Its registrar is GoDaddy.com, LLC, and GoDaddy manages its DNS.
What web infrastructure does Inday use?
Protocols: TLS 1.3 and HTTP/2.
How is Inday's website secured?
HTTPS certificate: Let's Encrypt, expires December 5, 2026.
Does Inday use DNSSEC?
DNSSEC was not enabled when observed.
What marketing and analytics tools does Inday's website use?
Google Analytics 4 (GA4; website analytics) and Google Tag Manager (tag management).
View technology, DNS, network and security evidence
Email & Mail Infrastructure
Which services can send email for Inday's domain?
SPF authorizes dc-aa8e722993._spfm.indayallday.com, _spf.lunchbox.io.
Does Inday publish SPF and DMARC?
SPF is configured. DMARC requests neither quarantine nor rejection (p=none).
View mail records and evidence
More website details
More website details
Publisher files
- Web app manifesthttps://loyalty.indayallday.com/manifest.json
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
- App name declaredInday Rewards
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
- App start URL/?utm_medium=pwa
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
- App display modestandalone
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
- App theme colour#FFFFFF
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
- App icons declared2
Published by the company · confirmed Oct 22, 2026, 6:15 AM UTC
- Observed via
- https://loyalty.indayallday.com/login → https://loyalty.indayallday.com/manifest.json
- First observed
- Oct 22, 2026, 6:15 AM UTC
- Read from
- https://loyalty.indayallday.com
Feeds
Nothing observed in this category.
GitHub
Nothing observed in this category.
Additional site intelligence
Useful site-graph evidence is available on demand instead of being pre-rendered into every company profile.