Foursquare

abui · Ad Tech

What fragmented measurement is costing you and how to fix it The post Stop Counting the Same Conversion Twice appeared first on Foursquare.

Farhan Ahmed · Developer

The Problem: When Search Systems Don’t Speak Human Place search has always struggled with a fundamental challenge: the gap between human intent and machine understanding. People describe what they want in natural, human terms, but most search systems speak in terms of categories, filters, and structured parameters like price ranges, and rating thresholds. Ask someone […] The post Introducing the Foursquare Ask API appeared first on Foursquare.

Farhan Ahmed · Ad Tech

When we launched the FSQ Spatial Product Family last July, we made a deliberate choice to build specialized tools for distinct personas rather than a one-size-fits-all platform: FSQ Spatial Workbench for BI analysts who think in SQL, FSQ Spatial H3 Hub for data scientists who need analysis-ready datasets without months of data engineering, and FSQ […] The post Introducing FSQ Spatial Agent: Your Geospatial AI Analyst appeared first on Foursquare.

Farhan Ahmed · Products

One year ago, we introduced Foursquare’s new Places Engine, a unique crowdsourcing platform that brought together humans and agents to create a comprehensive POI (point-of-interest) dataset. We built this system to find consensus from conflicting inputs and anchored it with a strong spatial foundation to ensure every POI record in our database matches the physical reality. The result is something […] The post How We Built a Self-Calibrating POI Map from Human Input, Data Agents and… (truncated)

nmiller · Data

We are excited to announce the public beta launch of Foursquare’s Batch Place Match API, a collection of endpoints that bring Foursquare’s cutting-edge entity resolution capabilities directly to your data pipelines. Whether you’re a logistics company verifying delivery addresses, a financial services firm categorizing transaction merchants, or a marketing platform building audience segments based on […] The post Introducing the new FSQ Place Match API appeared first on Foursquare.

Farhan Ahmed · Products

In Part 1 of this series, we explored the first of three persistent spatial challenges facing Foursquare OS Places: fundamental inconsistencies in spatial attributes. We evaluated modern geocoding technologies, both open-source and commercial, to establish a transparent, verifiable foundation for resolving conflicts between a venue’s latitude/longitude and associated spatial attributes like zipcode, region, and locality. That evaluation […] The post Engineering the Spatial Foundatio… (truncated)