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They want their usual, fast, with zero surprises. The real reason repeat orders drop Most repeat business doesn’t disappear because guests stop… (truncated)","published_at":"2026-02-23T21:26:12Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2026-02-23T21:26:12+00:00","last_confirmed_at":"2026-02-23T21:26:12+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/why-third-party-apps-cant-build-loyalty-the-way-your-brand-can","title":"Regulars Are Your Competitive Moat","author":"Zuppler Inc","summary":"Why third-party apps can’t build loyalty the way your brand can If you’re feeling squeezed by third-party marketplaces right now, you’re not imagining it. Their model isn’t built to strengthen your relationship with guests; it’s built to strengthen theirs. That’s why regulars are your competitive moat. Not because they order once in a while, but because they come back on autopilot. 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This playbook breaks down the practical steps restaurants can take to shift customers toward direct ordering and protect long-term margins.","categories":["Restaurant Marketing","Google Ordering"],"published_at":"2026-01-30T18:46:23Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2026-01-30T18:46:23+00:00","last_confirmed_at":"2026-01-30T18:46:23+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/11/24/small-business-saturday-playbook-for-restaurants","title":"Small Business Saturday Playbook for Restaurant","author":"Katy Boyer","summary":"Every Thanksgiving table has its non-negotiables—the dishes that always disappear first. Your menu is no different. Your bestsellers and guest favorites deserve prime real estate, not a supporting role. In this guide, we’ll walk through essential menu features that use your data to spotlight heavy hitters, simplify choices, and boost every ticket.","published_at":"2025-11-26T17:37:58Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-11-26T17:37:58+00:00","last_confirmed_at":"2025-11-26T17:37:58+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/11/26/unlock-hidden-revenue-in-your-online-ordering","title":"Unlock Hidden Revenue in Your Online Ordering","author":"Jahnabi Gogoi","summary":"Restaurants often think growth comes spending big on marketing, but the real revenue opportunity may already be in your online ordering menu. Small fixes in your menu and an optimized online ordering flow can dramatically increase conversions and boost your revenue without extra marketing spend. Here’s how simple optimizations can unlock thousands in additional monthly sales.","categories":["Online Ordering"],"published_at":"2025-11-26T17:34:47Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-11-26T17:34:47+00:00","last_confirmed_at":"2025-11-26T17:34:47+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/10/29/the-restaurant-optimization-checklist-that-actually-moves-the-needle","title":"The Restaurant Optimization Checklist (That Actually Moves the Needle)","author":"Zuppler Inc","summary":"Take a breath. Before the holiday rush (and before next year sneaks up on you), a few light tune-ups to your online ordering and website can unlock faster checkouts, higher average tickets, and fewer “Wait, what did they mean by ‘sauce on side’?” moments. This isn’t a rebuild. It’s a friendly sweep of the obvious friction that costs you orders every day.","published_at":"2025-10-29T17:28:35Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-10-29T17:28:35+00:00","last_confirmed_at":"2025-10-29T17:28:35+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/10/29/rds-resolutions-simple-plays-for-a-bigger-2026","title":"RDS Resolutions: Simple plays for a bigger 2026","author":"Katy Boyer","summary":"Not so fast. Before the confetti hits the floor, a little groundwork now can make 2026 your smoothest, most profitable year yet. This isn’t a “reinvent your business” manifesto; it’s a friendly nudge to pick a few high-impact habits and do them consistently. Think fewer fires, better margins, and partners who actually cheer when you walk in.","published_at":"2025-10-29T17:26:06Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-10-29T17:26:06+00:00","last_confirmed_at":"2025-10-29T17:26:06+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/9/29/set-it-and-sell-holiday-campaigns-that-run","title":"Set-It-and-Sell: Holiday Campaigns That Run ","author":"Katy Boyer","summary":"The holidays are hectic, but your promotions don’t have to be. With Zuppler Campaigns, restaurants can set up smart holiday offers, like $10 off catering or gift card specials in minutes. Automated, trackable, and targeted, these campaigns run in the background while you focus on serving guests.","categories":["Restaurant Marketing"],"published_at":"2025-09-29T18:15:15Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-09-29T18:15:15+00:00","last_confirmed_at":"2025-09-29T18:15:15+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/9/29/turn-your-everyday-menu-catering-ready-without-the-fuss","title":"Turn Your Everyday Menu Catering-Ready (Without the Fuss!)","author":"Jahnabi Gogoi","summary":"The holidays don’t have to mean reinventing your menu. With a few simple tweaks, you can transform your everyday dishes into catering-ready holiday favorites that boost sales without the fuss.","categories":["Restaurant Marketing","Online Ordering"],"published_at":"2025-09-29T18:05:06Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-09-29T18:05:06+00:00","last_confirmed_at":"2025-09-29T18:05:06+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/9/29/beyond-december-making-gift-cards-a-year-round-profit-driver","title":"Beyond December: Making Gift Cards a Year-Round Profit Driver","author":"Jahnabi Gogoi","summary":"Think gift cards only shine during the holidays? Think again. From birthdays to “just because” moments, gift cards keep revenue flowing all year round while building customer loyalty.","categories":["Restaurant Marketing"],"published_at":"2025-09-29T17:57:48Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-09-29T17:57:48+00:00","last_confirmed_at":"2025-09-29T17:57:48+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/food-truck-holiday-catering","title":"From Streets to Seasonal Feasts: How Food Trucks Can Win Holiday Catering","author":"Zuppler Inc","summary":"Food trucks aren’t just for summer festivals; holiday catering is one of the biggest growth opportunities. From corporate events to winter festivals, discover how to prepare your food truck for seasonal success with the right menu, operations, and marketing.","published_at":"2025-08-29T13:23:45Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-08-29T13:23:45+00:00","last_confirmed_at":"2025-08-29T13:23:45+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/8/19/your-logo-isnt-your-brand-heres-what-is","title":"Your Logo Isn’t Your Brand: Here’s What Is","author":"Jahnabi Gogoi","summary":"Your restaurant brand is more than just a logo—it’s the story, vibe, and experience that keeps diners coming back. Learn how to build a bold, consistent restaurant brand that connects with customers and drives loyalty.","categories":["Restaurant Marketing"],"published_at":"2025-08-19T20:26:37Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-08-19T20:26:37+00:00","last_confirmed_at":"2025-08-19T20:26:37+00:00"},{"label":"Published post","value":{"url":"https://www.zuppler.com/blog/2025/8/4/christmas-in-july-start-planning-your-holiday-catering-now","title":"Christmas in July: Start Planning Your Holiday Catering Now","author":"Katy Boyer","summary":"While summer might still be sizzling, smart restaurants are already thinking a season ahead. That’s right, it’s time to channel a little “Christmas in July” energy and get a jumpstart on planning for peak holiday catering. Here’s how to get your catering operations holiday-ready now and make this season your most profitable yet.","published_at":"2025-08-04T16:28:33Z"},"basis":"publisher_declared","via":["https://www.zuppler.com/blog?format=rss"],"first_observed_at":"2025-08-04T16:28:33+00:00","last_confirmed_at":"2025-08-04T16:28:33+00:00"}]}}