{"domain":"merchantroots.com","observed_at":"2026-10-02T02:11:22.705294+00:00","materially_changed_at":"2026-10-02T02:11:22.705294+00:00","generation_id":"06a8a4eb-9dbe-6b60-04d9-7703f8def68f","snapshot":"166f338bcb4624633b801127244b1b7b68cd9a94d507933ab5934f35f2b24618","collector":"global-intelligence","collector_build":"0b43c7a48cf9","indexable":true,"indexable_reason":"","record_schema_version":2,"fact_count":156,"evidence_path_count":26,"lanes_observed":26,"lanes_total":26,"observation_count":2862,"coverage":{"apps":0,"mail":8,"feeds":23,"gleif":{"scope":"GLEIF LEI records whose own legal name IS a name this company is proven to use -- an SEC registrant, a licence-proven operator, or a name the site printed for itself. Not a claim that no LEI exists under another spelling.","reason":"","status":"complete","accepted":0,"complete":true,"rejected":0,"requests":1,"ambiguous":0,"rows_read":0,"pages_read":1,"invalid_rows":0,"eligible_names":1,"response_bytes":444,"records_over_budget":0},"menus":0,"github":0,"hiring":1,"people":3,"contact":4,"content":44,"identity":4,"security":5,"locations":2,"sec_edgar":0,"litigation":{"scope":"CourtListener RECAP docket metadata with an exact party-name match. Not a complete national or state litigation history; other parties and attorneys are not attributed to this company.","reason":"","status":"complete","accepted":0,"complete":true,"rejected":0,"requests":1,"ambiguous":0,"rows_read":0,"pages_read":1,"invalid_rows":0,"eligible_names":1,"response_bytes":52,"records_over_budget":0},"technology":21,"trademarks":{"scope":"USPTO owner-search records naming the site's self-declared legal entity, its SEC registrant or a licence-proven operator; not patents or a certified current ownership portfolio.","reason":"","status":"complete","accepted":0,"complete":true,"rejected":0,"requests":1,"ambiguous":0,"rows_read":0,"pages_read":1,"invalid_rows":0,"eligible_names":1,"response_bytes":170,"records_over_budget":0},"federal_awards":{"scope":"USAspending loans, grants and direct payments since FY2008. Contracts and subawards excluded. Reported loan value, subsidy, award amount and outlays are distinct; no original principal, forgiveness or current debt is inferred.","reason":"Recipient identity could not be established from the proven legal name and an independently published address for it (an authority's licence, an LEI, or a street the subject itself publishes); unconfirmed awards are not attributed.","status":"partial","accepted":0,"complete":false,"rejected":1,"requests":5,"ambiguous":1,"rows_read":2,"pages_read":4,"invalid_rows":0,"eligible_names":1,"response_bytes":3862,"records_over_budget":0},"infrastructure":11,"legal_entities":{"gaps":["CA: no state corporate registry is wired; file number, formation date, registered agent and managers are unknown, not absent"],"scope":"Entity records of a licence-proven operator, reached by one of two paths each record names: the licence's own account key, or an entity register searched for the operator's exact legal name, keeping only the same registration. Never a search for a brand or trading name.","reason":"no resolved operator carried an identifier a wired dataset answers, and no wired corporate registry was asked","status":"unattempted","records":0,"complete":true,"entities":0,"requests":0,"rows_read":0,"names_queried":0,"records_over_budget":0},"outbound_links":30,"people_sources":{"registers":"unattempted","sec_filings":0,"people_pages":"partial","personal_mailboxes":2},"channel_pricing":{"scope":"One representative location per record: the accepted location carrying the most channel menus. Channel menus come from each provider's own store object for that store; prices are as each channel lists them, in the channel's currency; comparisons are projected from the resolved catalog -- one row per dish, portion-aware identity, prices kept as scoped offers -- and a pair the policy refuses is counted and explained rather than dropped.","reason":"Platforms linked (tock) but no channel menu was read from any of them: the linked readers carry no menu, or the store read did not answer.","status":"not_read","footprint":{"tock":1},"accepted_locations":1,"locations_with_channel_menus":0},"publisher_files":{"facts":0,"absent":15,"attempted":15},"provider_footprint":{"tock":{"confirmed":1},"grubhub":{"not_searched":1},"ubereats":{"not_searched":1},"spothopper":{"not_searched":1}},"external_identities":7,"restaurant_locations":{"active":1,"coming_soon":0,"canonical_accepted":1,"material_conflicts":0,"permanently_closed":0,"temporarily_closed":0,"with_provider_detail":1,"provider_edges_failed":1,"unresolved_candidates":1,"with_store_identifier":1,"known_store_identities":2,"multi_source_locations":1,"other_operating_status":0,"provider_accounts_seen":0,"provider_edges_present":1,"store_identities_absent":0,"first_party_observations":399,"operating_status_unstated":0,"store_identities_answered":1,"provider_accounts_enumerated":0,"provider_edges_not_attempted":3,"store_identities_with_detail":1,"closed_permanence_unspecified":0,"store_identities_without_detail":1,"provider_accounts_not_enumerated":0},"people_source_closure":[{"state":"partial","reason":"3 failed, 61 not reached, 118 deferred, 0 read in part","source":"site_people_pages"},{"state":"not_attempted","source":"business_registers"},{"state":"complete_no_match","reason":"the site links no SEC registrant","source":"sec_filings"},{"found":2,"state":"complete","source":"site_mailboxes"},{"state":"unsupported","reason":"no collection searches the web","source":"press"}],"people_candidates_held":{"count":25,"by_reason":{"authorship_only":17,"title_is_address":2,"not_a_personal_name":2,"clause_initial_title":2,"name_looks_like_phrase":1,"offsite_page_not_roster_labelled":25},"set_aside_beside_published":{"count":2,"by_reason":{"clause_initial_title":1,"offsite_page_not_roster_labelled":2}}},"restaurant_location_providers":{"tock":{"detail_locations":1,"linked_locations":1,"conflicted_locations":0,"confirmed_identifier_locations":1}},"restaurant_location_registries":{"ca_abc":{"records_observed":3,"premises_complete":2},"ca_sacramento_food":{"records_observed":0,"premises_unsupported":2},"ca_santaclara_food":{"records_observed":0,"premises_unsupported":2},"ca_stanislaus_food":{"records_observed":0,"premises_unsupported":2},"ca_sanjose_building":{"records_observed":0,"premises_unsupported":2},"ca_sacramento_health":{"records_observed":0,"premises_unsupported":2},"ca_sanbernardino_food":{"records_observed":0,"premises_unsupported":2},"ca_losangeles_building":{"records_observed":0,"premises_unsupported":2},"ca_sacramento_building":{"records_observed":0,"premises_unsupported":2},"ca_sanfrancisco_building":{"records_observed":14,"premises_complete":2},"unconfigured_CA_health_inspection":{"records_observed":0,"premises_unsupported":2},"unconfigured_CA_food_service_permit":{"records_observed":0,"premises_unsupported":2}},"restaurant_location_provider_reads":{"tock":{"failed":1,"present":1},"grubhub":{"not_attempted":1},"ubereats":{"not_attempted":1},"spothopper":{"not_attempted":1}}},"lanes_failed":null,"rendered_tier":{"reason":"the served page ships no hydrated state and served readable text, so there is nothing a browser would assemble that the static parse missed","eligible":false},"lanes_never_run":null,"identity":{"title":"Identity","facts":[{"label":"Published name","value":"Merchant Roots","basis":"publisher_declared","via":["http://www.merchantroots.com/about","declared og:site_name"],"first_observed_at":"2026-10-02T02:08:55.785328+00:00","last_confirmed_at":"2026-10-02T02:08:55.785328+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Declared language","value":"en-US","basis":"publisher_declared","via":["https://www.merchantroots.com/"],"first_observed_at":"2026-10-02T02:09:36.349946+00:00","last_confirmed_at":"2026-10-02T02:09:36.349946+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Canonical URL","value":"http://www.merchantroots.com","basis":"publisher_declared","via":["https://www.merchantroots.com/"],"first_observed_at":"2026-10-02T02:09:36.349946+00:00","last_confirmed_at":"2026-10-02T02:09:36.349946+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Logo","value":"https://static1.squarespace.com/static/58637a15197aea2b44e05f3e/t/58d18056893fc0951f1ec5b8/1786481958939/","basis":"publisher_declared","via":["http://www.merchantroots.com/blog/2012/12/word.html","declared Organization logo","declared asset on another registrable domain (squarespace.com) — not the subject's own host"],"first_observed_at":"2026-10-02T02:09:40.811315+00:00","last_confirmed_at":"2026-10-02T02:09:40.811315+00:00","about_ref":"unbound","source_surface_ref":"http://www.merchantroots.com"}]},"infrastructure":{"title":"Infrastructure","facts":[{"label":"Hosts observed","value":"merchantroots.com, www.merchantroots.com","basis":"directly_observed","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"HTTP version","value":"HTTP/2.0","basis":"directly_observed","via":["https://www.merchantroots.com/"],"first_observed_at":"2026-10-02T02:09:36.349946+00:00","last_confirmed_at":"2026-10-02T02:09:36.349946+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Homepage status","value":200,"basis":"directly_observed","via":["https://www.merchantroots.com/"],"first_observed_at":"2026-10-02T02:09:36.349946+00:00","last_confirmed_at":"2026-10-02T02:09:36.349946+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"TLS version","value":"TLSv1.3","basis":"directly_observed","via":["TLS handshake with SNI merchantroots.com"],"first_observed_at":"2026-10-02T02:08:54.840116+00:00","last_confirmed_at":"2026-10-02T02:08:54.840116+00:00","about_ref":"self"},{"label":"ALPN","value":"h2","basis":"directly_observed","via":["TLS handshake with SNI merchantroots.com"],"first_observed_at":"2026-10-02T02:08:54.840116+00:00","last_confirmed_at":"2026-10-02T02:08:54.840116+00:00","about_ref":"self"},{"label":"Announcing network","value":"AS53831 SQUARESPACE - Squarespace, Inc., US","basis":"directly_observed","via":["DNS A/AAAA","BGP prefix origin","RIR registry"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"Registrar","value":"Tucows Domains Inc.","basis":"directly_observed","via":["RDAP"],"first_observed_at":"2026-10-02T02:08:54.839767+00:00","last_confirmed_at":"2026-10-02T02:08:54.839767+00:00","about_ref":"self"},{"label":"Domain first registered","value":"2016-03-03","basis":"directly_observed","via":["RDAP"],"first_observed_at":"2026-10-02T02:08:54.839767+00:00","last_confirmed_at":"2026-10-02T02:08:54.839767+00:00","about_ref":"self"},{"label":"A at merchantroots.com","value":"198.185.159.144  •  198.185.159.145  •  198.49.23.144  •  198.49.23.145","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"NS at merchantroots.com","value":"dns1.p06.nsone.net.  •  dns2.p06.nsone.net.  •  dns3.p06.nsone.net.  •  dns4.p06.nsone.net.  •  ns01.squarespacedns.com.  •  ns02.squarespacedns.com.  •  ns03.squarespacedns.com.  •  ns04.squarespacedns.com.","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"SOA at merchantroots.com","value":"dns1.p06.nsone.net. hostmaster.nsone.net. 1547950077 43200 7200 1209600 3600","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"}]},"technology":{"title":"Technology","facts":[{"label":"Adobe Fonts","value":{"name":"Adobe Fonts","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"HSTS","value":{"name":"HSTS","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Squarespace","value":{"name":"Squarespace","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Squarespace Commerce","value":{"name":"Squarespace Commerce","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Stimulus","value":{"name":"Stimulus","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Typekit","value":{"name":"Typekit","@type":"SoftwareApplication"},"basis":"directly_observed","via":["https://www.merchantroots.com/","wappalyzer ruleset match","observed in static_fetch"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self","source_surface_ref":"https://www.merchantroots.com"},{"label":"Loads script from","value":"assets.squarespace.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as script_src","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads stylesheet from","value":"assets.squarespace.com","basis":"publisher_declared","via":["http://www.merchantroots.com/landing-page","declared as stylesheet","observed in people_parse, rendered_dom"],"first_observed_at":"2026-10-02T02:09:00.361926+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads script from","value":"definitions.sqspcdn.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as script_src","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads stylesheet from","value":"definitions.sqspcdn.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as stylesheet","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Expects to connect to","value":"file.squarespace-cdn.com","basis":"publisher_declared","via":["http://www.merchantroots.com/landing-page","declared as preconnect","observed in people_parse"],"first_observed_at":"2026-10-02T02:09:40.801747+00:00","last_confirmed_at":"2026-10-02T02:09:40.801747+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Serves its icons from","value":"images.squarespace-cdn.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as icon_href","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Expects to connect to","value":"images.squarespace-cdn.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as preconnect","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Expects to connect to","value":"p.typekit.net","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as preconnect","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Referenced in inline script","value":"scontent.cdninstagram.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as inline_script","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Referenced in inline script","value":"static1.squarespace.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as inline_script","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads script from","value":"static1.squarespace.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as script_src","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads stylesheet from","value":"static1.squarespace.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as stylesheet","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Expects to connect to","value":"use.typekit.net","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as preconnect","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Loads script from","value":"use.typekit.net","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as script_src","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Referenced in inline script","value":"www.instagram.com","basis":"publisher_declared","via":["http://www.merchantroots.com/","declared as inline_script","observed in people_parse, rendered_dom, static_parse"],"first_observed_at":"2026-10-02T02:08:55.784571+00:00","last_confirmed_at":"2026-10-02T02:10:08.178199+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"}]},"mail":{"title":"Mail","facts":[{"label":"Authorised to send mail as this domain","value":"_spf.google.com","basis":"publisher_declared","via":["merchantroots.com","declared as spf_include","observed in static_parse"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"Mail exchangers","value":["1 aspmx.l.google.com.","10 alt3.aspmx.l.google.com.","10 alt4.aspmx.l.google.com.","5 alt1.aspmx.l.google.com.","5 alt2.aspmx.l.google.com."],"basis":"directly_observed","via":["DNS MX"],"last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"SPF record","value":"v=spf1 include:_spf.google.com ~all","basis":"directly_observed","via":["DNS TXT"],"last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"DMARC record","value":"v=DMARC1; p=none;","basis":"directly_observed","via":["DNS TXT at _dmarc"],"last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"DMARC policy","value":"none","basis":"derived","resolver_version":"public/1","via":["RFC 7489 tag parse of the published record"],"last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"MX at merchantroots.com","value":"1 aspmx.l.google.com.  •  10 alt3.aspmx.l.google.com.  •  10 alt4.aspmx.l.google.com.  •  5 alt1.aspmx.l.google.com.  •  5 alt2.aspmx.l.google.com.","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"TXT at _dmarc.merchantroots.com","value":"v=DMARC1; p=none;","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"},{"label":"TXT at merchantroots.com","value":"google-site-verification=5VxRyqHf0HubhF_5WLzKKcoAEV-wkSgLEA3g_Z6_2No  •  google-site-verification=_Nm1XfT4QVB0NSQAR3nXAqY0DBf5TRmTqDzWZmUeaVg  •  v=spf1 include:_spf.google.com ~all","basis":"directly_observed","via":["DNS"],"first_observed_at":"2026-10-02T02:08:54.758593+00:00","last_confirmed_at":"2026-10-02T02:08:54.758593+00:00","about_ref":"self"}]},"security":{"title":"Security","facts":[{"label":"Strict-Transport-Security","value":"max-age=0","basis":"directly_observed","via":["HTTP response header from merchantroots.com"],"first_observed_at":"2026-10-02T02:10:53.300903+00:00","last_confirmed_at":"2026-10-02T02:10:53.300903+00:00","about_ref":"self"},{"label":"X-Content-Type-Options","value":"nosniff","basis":"directly_observed","via":["HTTP response header from merchantroots.com"],"first_observed_at":"2026-10-02T02:10:53.300903+00:00","last_confirmed_at":"2026-10-02T02:10:53.300903+00:00","about_ref":"self"},{"label":"Certificate issuer","value":"Let's Encrypt","basis":"directly_observed","via":["TLS handshake with SNI merchantroots.com"],"first_observed_at":"2026-10-02T02:08:54.840116+00:00","last_confirmed_at":"2026-10-02T02:08:54.840116+00:00","about_ref":"self"},{"label":"Certificate expires","value":"2026-12-01","basis":"directly_observed","via":["TLS handshake with SNI merchantroots.com"],"first_observed_at":"2026-10-02T02:08:54.840116+00:00","last_confirmed_at":"2026-10-02T02:08:54.840116+00:00","about_ref":"self"},{"label":"DNSSEC signed","value":false,"basis":"directly_observed","via":["RDAP"],"first_observed_at":"2026-10-02T02:08:54.839767+00:00","last_confirmed_at":"2026-10-02T02:08:54.839767+00:00","about_ref":"self"}]},"hiring":{"title":"Hiring","facts":[{"label":"Careers page published","value":"https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","basis":"directly_observed","via":["https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","the careers link the site labels, on another host; read — no opening was read from it"],"about_ref":"self","source_surface_ref":"https://www.exploretock.com"}]},"external_identities":{"title":"External identities","facts":[{"label":"Google site verification","value":"QUyvrVcAk0TqgIRdEO1fbw8fQD4XdOsZzYhpZuT_yI0","basis":"directly_observed","resolver_version":"acquire-v1","via":["platform_snippet: https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","printed on www.exploretock.com, a page the subject does not run: that surface's identifier, not an account the subject declares"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"unbound","source_surface_ref":"https://www.exploretock.com"},{"label":"GA4 measurement id","value":"G-9JVND3LQW4","basis":"directly_observed","resolver_version":"acquire-v1","via":["platform_snippet: https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","printed on www.exploretock.com, a page the subject does not run: that surface's identifier, not an account the subject declares"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"unbound","source_surface_ref":"https://www.exploretock.com"},{"label":"GTM container id","value":"GTM-T4C2TNQ5","basis":"directly_observed","resolver_version":"acquire-v1","via":["platform_snippet: https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","printed on www.exploretock.com, a page the subject does not run: that surface's identifier, not an account the subject declares"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"unbound","source_surface_ref":"https://www.exploretock.com"},{"label":"Instagram account","value":"merchantroots","basis":"directly_observed","resolver_version":"acquire-v1","via":["jsonld_same_as: https://www.instagram.com/merchantroots/","resolves to https://www.instagram.com/merchantroots"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"relationship:95b4b828-9e33-49cd-b709-ca30b98007d6","source_surface_ref":"https://www.instagram.com"},{"label":"Facebook domain verification","value":"qyeon4xfklgcnbmqrc5x0g0o8l2pry","basis":"directly_observed","resolver_version":"acquire-v1","via":["platform_snippet: https://www.exploretock.com/merchantroots/detail/518159/merchant-roots-chefs-circle-2025-season","printed on www.exploretock.com, a page the subject does not run: that surface's identifier, not an account the subject declares"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"unbound","source_surface_ref":"https://www.exploretock.com"},{"label":"Tock venue slug","value":"api","basis":"directly_observed","resolver_version":"acquire-v1","via":["script_url_text: https://www.exploretock.com/api"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"relationship:b37111b0-e02b-45bc-be86-b41c0daf20ea","source_surface_ref":"https://www.exploretock.com"},{"label":"Identities on places","value":"1 store identities are on their locations","basis":"derived","about_ref":"self"}]},"contact":{"title":"Contact","facts":[{"label":"lisa@lisanourse.com","value":{"@type":"ContactPoint","value":"lisa@lisanourse.com","channel":"email","purpose":"unknown","subject":{"kind":"external"},"validity":"unknown","availability":"unknown","representation":"visible"},"basis":"directly_observed","first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","field_sources":{"value":{"via":["http://www.merchantroots.com/press","printed in page text, not marked up","address on another registrable domain — referenced, not the subject's contact point","printed beside it: \"e. lisa@lisanourse.com\""],"basis":"directly_observed"}},"via":["http://www.merchantroots.com/press","printed in page text, not marked up","address on another registrable domain — referenced, not the subject's contact point","printed beside it: \"e. lisa@lisanourse.com\""]},{"label":"madison@merchantroots.com","value":{"@type":"ContactPoint","email":"madison@merchantroots.com","value":"madison@merchantroots.com","issues":{"owner":{"reason":"a person's own mailbox by its given name; no person in scope is known by that name","status":"unresolved"}},"channel":"email","purpose":"unknown","subject":{"kind":"unresolved"},"validity":"unknown","description":"(530)574-7365 madison@merchantroots.com","availability":"unknown","representation":"structured"},"basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.350080+00:00","last_confirmed_at":"2026-10-02T02:09:36.350080+00:00","field_sources":{"value":{"via":["https://www.merchantroots.com/"],"basis":"publisher_declared"}},"via":["https://www.merchantroots.com/"]},{"label":"(530)574-7365","value":{"@type":"ContactPoint","value":"(530)574-7365","channel":"voice","purpose":"unknown","subject":{"kind":"organization"},"validity":"unknown","telephone":"(530)574-7365","description":"(530)574-7365 madison@merchantroots.com","availability":"unknown","representation":"structured"},"basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.350080+00:00","last_confirmed_at":"2026-10-02T02:09:36.350080+00:00","field_sources":{"value":{"via":["https://www.merchantroots.com/"],"basis":"publisher_declared"}},"via":["https://www.merchantroots.com/"]},{"label":"info@merchantroots.com","value":{"@type":"ContactPoint","email":"info@merchantroots.com","value":"info@merchantroots.com","issues":{"venue":{"reason":"printed in the block of another venue's website, merchantroots.com","status":"unresolved","alternatives":[{"value":"merchantroots.com","source":"https://www.merchantroots.com/"}]}},"channel":"email","purpose":"unknown","subject":{"kind":"unresolved"},"validity":"unknown","description":"contact: info@merchantroots.com","availability":"unknown","representation":"structured"},"basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.350080+00:00","last_confirmed_at":"2026-10-02T02:09:36.350080+00:00","field_sources":{"value":{"via":["https://www.merchantroots.com/","role address by local-part convention (RFC 2142)"],"basis":"publisher_declared"}},"via":["https://www.merchantroots.com/","role address by local-part convention (RFC 2142)"]}],"candidates":[],"collection":{"status":"partial","observed_at":"2026-10-02T02:11:22.705294Z","reasons":["people pages read in part: 41 unresolved, 61 not reached, 118 deferred, 3 failed, 0 read only in part"]}},"people":{"title":"People","facts":[{"label":"JACKIE FELIX","value":{"@id":"urn:lumitra:person:d762b767-fe2c-4ad7-a3af-7c71869cef65","name":"JACKIE FELIX","@type":"Person","sources":[{"url":"https://barorso.com/about","format":"Person named with a role in an article about the business","jobTitle":"BAR DIRECTOR","observedAt":"2026-10-02T02:09:44.622809065Z","relationship":"press"}],"jobTitle":"BAR DIRECTOR","roleStatus":"last_seen","witnessIds":["urn:lumitra:person:merchantroots.com:02c9e3e064d4c7e0"],"fieldSources":{"jobTitle":{"url":"https://barorso.com/about","basis":"external_source","format":"Person named with a role in an article about the business","observedAt":"2026-10-02T02:09:44.622809065Z","relationship":"press"}},"roles":[{"source":{"url":"https://barorso.com/about","format":"Person named with a role in an article about the business","published":"","relationship":"press"},"observed_at":"2026-10-02T02:09:44.622809+00:00","capacity":"bar director","title":"BAR DIRECTOR"}]},"basis":"external_source","fact_type":"people.person","schema_version":1,"first_observed_at":"2026-10-02T02:09:44.622809+00:00","last_confirmed_at":"2026-10-02T02:09:44.622809+00:00"},{"label":"JJ Chan","value":{"@id":"urn:lumitra:person:bea4fcd5-7a67-45d7-b3b5-b27eba65c2fc","name":"JJ Chan","@type":"Person","sources":[{"url":"http://www.merchantroots.com/about","format":"Published person (named with a role or their own mailbox on the site)","jobTitle":"Chef","observedAt":"2026-10-02T02:08:55.785328891Z","relationship":"publisher"}],"jobTitle":"Chef","witnessIds":["urn:lumitra:person:merchantroots.com:b3b4a0bf1ba8d567"],"fieldSources":{"jobTitle":{"url":"http://www.merchantroots.com/about","basis":"publisher_declared","format":"Published person (named with a role or their own mailbox on the site)","observedAt":"2026-10-02T02:08:55.785328891Z","relationship":"publisher"}},"roles":[{"source":{"url":"http://www.merchantroots.com/about","format":"Published person (named with a role or their own mailbox on the site)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:08:55.785328+00:00","capacity":"chef","title":"Chef"}]},"basis":"publisher_declared","fact_type":"people.person","schema_version":1,"first_observed_at":"2026-10-02T02:08:55.785328+00:00","last_confirmed_at":"2026-10-02T02:08:55.785328+00:00"},{"label":"Ryan Shelton","value":{"@id":"urn:lumitra:person:2f57fb9f-a2c3-4b30-b347-b18fe4806399","name":"Ryan Shelton","@type":"Person","sources":[{"url":"http://www.merchantroots.com/","format":"Published person (named with a role in the page's text)","jobTitle":"Chef","observedAt":"2026-10-02T02:09:35.621344707Z","relationship":"publisher"},{"url":"http://www.merchantroots.com/about","format":"Published person (named with a role in the page's text)","jobTitle":"Chef","observedAt":"2026-10-02T02:08:55.785328891Z","relationship":"publisher"},{"url":"http://www.merchantroots.com/home","format":"Published person (named with a role in the page's text)","jobTitle":"Chef","observedAt":"2026-10-02T02:09:39.959638206Z","relationship":"publisher"},{"url":"https://www.merchantroots.com/","format":"Published person (named with a role in the page's text)","jobTitle":"Chef","observedAt":"2026-10-02T02:08:54.840337904Z","relationship":"publisher"},{"url":"https://www.merchantroots.com/about","format":"Published person (named with a role in the page's text)","jobTitle":"Chef","observedAt":"2026-10-02T02:08:55.78572212Z","relationship":"publisher"}],"jobTitle":"Chef","witnessIds":["urn:lumitra:person:merchantroots.com:58117ea6120b0866","urn:lumitra:person:merchantroots.com:b0a1362995bcc1e1","urn:lumitra:person:merchantroots.com:2753af1a2c02e63e","urn:lumitra:person:merchantroots.com:37d47607650b7eb2","urn:lumitra:person:merchantroots.com:5e8b734f54538d00"],"fieldSources":{"jobTitle":{"url":"http://www.merchantroots.com/","basis":"publisher_declared","format":"Published person (named with a role in the page's text)","observedAt":"2026-10-02T02:09:35.621344707Z","relationship":"publisher"}},"roles":[{"source":{"url":"http://www.merchantroots.com/","format":"Published person (named with a role in the page's text)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:09:35.621344+00:00","capacity":"chef","title":"Chef"},{"source":{"url":"https://www.merchantroots.com/about","format":"Published person (named with a role in the page's text)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:08:55.785722+00:00","capacity":"chef","title":"Chef"},{"source":{"url":"http://www.merchantroots.com/about","format":"Published person (named with a role in the page's text)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:08:55.785328+00:00","capacity":"chef","title":"Chef"},{"source":{"url":"https://www.merchantroots.com/","format":"Published person (named with a role in the page's text)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:08:54.840337+00:00","capacity":"chef","title":"Chef"},{"source":{"url":"http://www.merchantroots.com/home","format":"Published person (named with a role in the page's text)","published":"","relationship":"publisher"},"observed_at":"2026-10-02T02:09:39.959638+00:00","capacity":"chef","title":"Chef"}]},"basis":"publisher_declared","fact_type":"people.person","schema_version":1,"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:09:39.959638+00:00"}],"candidates":[],"collection":{"status":"partial","observed_at":"2026-10-02T02:11:22.705294Z","reasons":["people pages read in part: 41 unresolved, 61 not reached, 118 deferred, 3 failed, 0 read only in part"]}},"outbound_links":{"title":"Outbound links","facts":[{"label":"Third-party sites linked","value":27,"basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"More linked sites than shown","value":2,"basis":"derived","via":["section cap, not a count"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"merchant-roots.thethirdplace.is","value":"JOIN OUR NEWSLETTER","basis":"publisher_declared","via":["99 link observation(s)"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"plinthagency.com","value":"Plinth Agency","basis":"publisher_declared","via":["99 link observation(s)"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"open.spotify.com","value":"21 distinct paths linked","basis":"derived","via":["48 link observation(s)"],"first_observed_at":"2026-10-02T02:09:35.621130+00:00","last_confirmed_at":"2026-10-02T02:09:35.621130+00:00","about_ref":"self"},{"label":"instagram.com","value":"18 distinct paths linked","basis":"derived","via":["36 link observation(s)"],"first_observed_at":"2026-10-02T02:09:35.621973+00:00","last_confirmed_at":"2026-10-02T02:09:35.621973+00:00","about_ref":"self"},{"label":"facebook.com","value":"Facebook 0","basis":"publisher_declared","via":["29 link observation(s)"],"first_observed_at":"2026-10-02T02:09:39.061843+00:00","last_confirmed_at":"2026-10-02T02:09:39.061843+00:00","about_ref":"self"},{"label":"static1.squarespace.com","value":"29 distinct paths linked","basis":"derived","via":["29 link observation(s)"],"first_observed_at":"2026-10-02T02:09:37.706938+00:00","last_confirmed_at":"2026-10-02T02:09:37.706938+00:00","about_ref":"self"},{"label":"twitter.com","value":"Twitter","basis":"publisher_declared","via":["29 link observation(s)"],"first_observed_at":"2026-10-02T02:09:37.706717+00:00","last_confirmed_at":"2026-10-02T02:09:37.706717+00:00","about_ref":"self"},{"label":"pinterest.com","value":"Pinterest 0","basis":"publisher_declared","via":["27 link observation(s)"],"first_observed_at":"2026-10-02T02:09:37.706938+00:00","last_confirmed_at":"2026-10-02T02:09:37.706938+00:00","about_ref":"self"},{"label":"exploretock.com","value":"Book Now","basis":"publisher_declared","via":["6 link observation(s)"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"theroostsf.com","value":"Head to the Roost","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:09:35.621621+00:00","last_confirmed_at":"2026-10-02T02:09:35.621621+00:00","about_ref":"self"},{"label":"theroostsf.com","value":"available right now on your favorite delivery platform!","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:09:35.621621+00:00","last_confirmed_at":"2026-10-02T02:09:35.621621+00:00","about_ref":"self"},{"label":"7x7.com","value":"7x7.jpg","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"abc7.com","value":"https://abc7.com/videoClip/15699488/","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"barorso.com","value":"Open the unmarked door","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:09:35.621621+00:00","last_confirmed_at":"2026-10-02T02:09:35.621621+00:00","about_ref":"self"},{"label":"desi-danganan-ps7d.squarespace.com","value":"Recipe","basis":"publisher_declared","via":["1 link observation(s)"],"first_observed_at":"2026-10-02T02:09:38.474136+00:00","last_confirmed_at":"2026-10-02T02:09:38.474136+00:00","about_ref":"self"},{"label":"desi-danganan-ps7d.squarespace.com","value":"/chefshelton/2013/04/mustard-tips-and-cheese-mustard.html","basis":"publisher_declared","via":["1 link observation(s)"],"first_observed_at":"2026-10-02T02:09:38.474136+00:00","last_confirmed_at":"2026-10-02T02:09:38.474136+00:00","about_ref":"self"},{"label":"guide.michelin.com","value":"Screen Shot 2021-09-28 at 3.54.14 PM.png","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"hautelivingsf.com","value":"https://www.hautelivingsf.com/2022/01/05/raconteurs-de-cuisine/","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"lh6.googleusercontent.com","value":"https://lh6.googleusercontent.com/--qiRR-nSmwQ/UTBYS5XCeoI/AAAAAAAABFc/ssi0H2GXIKM/s1600/blogger-image-2037144736.jpg","basis":"publisher_declared","via":["1 link observation(s)"],"first_observed_at":"2026-10-02T02:09:40.811288+00:00","last_confirmed_at":"2026-10-02T02:09:40.811288+00:00","about_ref":"self"},{"label":"lh6.googleusercontent.com","value":"https://lh6.googleusercontent.com/-yImRc2HeBVY/UNfc6DUy2yI/AAAAAAAAAN8/k5Ef9vhEJxw/s640/blogger-image-1934168164.jpg","basis":"publisher_declared","via":["1 link observation(s)"],"first_observed_at":"2026-10-02T02:09:40.811288+00:00","last_confirmed_at":"2026-10-02T02:09:40.811288+00:00","about_ref":"self"},{"label":"nobhillgazette.com","value":"https://www.nobhillgazette.com/food_and_wine/savor-the-season-with-gift-worthy-culinary-experiences/article_c9fb14b6-9c6e-11ef-88e9-e369a4675a96.html","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"sf.eater.com","value":"https://sf.eater.com/2024/8/23/24226335/merchant-roots-restaurant-chef-ryan-shelton-opening-san-francisco-soma","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"sfgate.com","value":"https://www.sfgate.com/food/article/merchant-roots-restaurant-sf-19890099.php","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"sfist.com","value":"Screen Shot 2019-10-03 at 12.39.41 PM.png","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"sfstandard.com","value":"https://sfstandard.com/2024/03/15/merchant-roots-tasting-menu/","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"thebolditalic.com","value":"https://thebolditalic.com/merchant-roots-themed-tasting-menu-release-your-inner-child-7fd2ebdb0f17","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"theinfatuation.com","value":"https://www.theinfatuation.com/san-francisco/reviews/merchant-roots","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"},{"label":"thrillist.com","value":"https://www.thrillist.com/eat/san-francisco/sf-food-bucket-list","basis":"publisher_declared","via":["2 link observation(s)"],"first_observed_at":"2026-10-02T02:08:55.785554+00:00","last_confirmed_at":"2026-10-02T02:08:55.785554+00:00","about_ref":"self"}]},"locations":{"title":"Locations","facts":[{"label":"San Francisco","value":{"@type":"Place","address":{"@type":"PostalAddress","postalCode":"94103","addressRegion":"CA","streetAddress":"1148 Mission St.","addressLocality":"San Francisco"}},"basis":"directly_observed","via":["http://www.merchantroots.com/color-theory"],"first_observed_at":"2026-10-02T02:09:36.349944+00:00","last_confirmed_at":"2026-10-02T02:09:36.349944+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Merchant Roots","value":{"geo":{"@type":"GeoCoordinates","latitude":37.78215489999999,"longitude":-122.43250180000001},"name":"Merchant Roots","@type":"LocalBusiness","email":"madison@merchantroots.com","image":"https://static1.squarespace.com/static/58637a15197aea2b44e05f3e/t/58d18056893fc0951f1ec5b8/1786481958939/","address":{"@type":"PostalAddress","postalCode":"94115","addressRegion":"CA","streetAddress":"1365 Fillmore Street","addressCountry":"United States","addressLocality":"San Francisco"},"telephone":"(530)574-7365","openingHours":[", , , , , ,"]},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?offset=1360219680224&author=586c56e51dd4545f60e2e7f1"],"first_observed_at":"2026-10-02T02:09:39.959553+00:00","last_confirmed_at":"2026-10-02T02:09:39.959553+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"}]},"content":{"title":"Content","facts":[{"label":"URLs declared in sitemaps","value":58,"basis":"publisher_declared","via":["sitemap.xml"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"Homepage","value":"http://www.merchantroots.com/","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.785328+00:00","last_confirmed_at":"2026-10-02T02:08:55.785328+00:00","about_ref":"self"},{"label":"Homepage","value":"https://www.merchantroots.com/","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840697+00:00","last_confirmed_at":"2026-10-02T02:08:54.840697+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/42-plates","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/about","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/blog","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/catering-1","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/chefscircle","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/color-theory","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/color-theory-2","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/gallery","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/god-of-wine","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/home","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/in-bloom","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/into-the-forest","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/landing-page","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/mad-tea-party","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/meal-kit","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/mermaidstory","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/new-index","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/new-page-62","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/new-page-76","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/ourexperiences","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/pasta","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/press","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/search","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.785328+00:00","last_confirmed_at":"2026-10-02T02:08:55.785328+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/stone-soup","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/the-elements","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/time-traveler","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/trees","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/vanity-fair","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/vanity-fair-copy","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"http://www.merchantroots.com/wonka","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:55.312393+00:00","last_confirmed_at":"2026-10-02T02:08:55.312393+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/42-plates","basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.029201+00:00","last_confirmed_at":"2026-10-02T02:09:36.029201+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/about","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/catering-1","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/chefscircle","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/color-theory","basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.029201+00:00","last_confirmed_at":"2026-10-02T02:09:36.029201+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/color-theory-2","basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.029201+00:00","last_confirmed_at":"2026-10-02T02:09:36.029201+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/gallery","basis":"publisher_declared","first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:08:54.840337+00:00","about_ref":"self"},{"label":"URL","value":"https://www.merchantroots.com/in-bloom","basis":"publisher_declared","first_observed_at":"2026-10-02T02:09:36.029201+00:00","last_confirmed_at":"2026-10-02T02:09:36.029201+00:00","about_ref":"self"},{"label":"More pages known than shown","value":75,"basis":"derived","via":["section cap, not a count of the site"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"Filtered views of those pages","value":10,"basis":"derived","via":["URLs carrying a query string, not listed individually"],"first_observed_at":"2026-10-02T02:08:54.840337+00:00","last_confirmed_at":"2026-10-02T02:11:09.171652+00:00","about_ref":"self"},{"label":"Published feed items","value":20,"basis":"publisher_declared","via":["RSS/Atom feed"],"first_observed_at":"2014-06-13T07:31:00+00:00","last_confirmed_at":"2014-06-13T07:31:00+00:00","about_ref":"self"}]},"apps":{"title":"Apps","facts":[]},"feeds":{"title":"Feeds","facts":[{"label":"Feed","value":{"feed":"http://www.merchantroots.com/blog?format=rss","items":20,"format":"rss","newest":"2014-06-13T07:31:00Z","oldest":"2013-02-07T06:48:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-07T06:48:00+00:00","last_confirmed_at":"2014-06-13T07:31:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Feed","value":{"feed":"http://www.merchantroots.com/home?format=rss","items":0,"format":"rss"},"basis":"publisher_declared","via":["http://www.merchantroots.com/home?format=rss"],"about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Feed","value":{"feed":"http://www.merchantroots.com/press?format=rss","items":0,"format":"rss"},"basis":"publisher_declared","via":["http://www.merchantroots.com/press?format=rss"],"about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2014/06/faux-apples-waldorf.html","title":"Faux Apples - Waldorf","author":"Ryan Shelton","summary":"Waldorf Salad: Apples, Celery, Walnuts, Grapes in a mayonnaise/whipped cream based dressing.  Kind of gross, right?  I'm not sure why I keep going back to it (besides my love for celery, maybe).  Well, we had a cool idea for a walnut/apple based technique and my mind went to Waldorf, I guess. We make our own walnut \"butter\" (like peanut butter\" in the blender with water, toasted walnuts, sugar and salt.  Once the butter is smooth, add more toasted walnuts, like chunky peanut butter.… (truncated)","published_at":"2014-06-13T07:31:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2014-06-13T07:31:00+00:00","last_confirmed_at":"2014-06-13T07:31:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2014/04/something-you-can-do-with-your-carrots.html","title":"Something you can do with your carrots","author":"Ryan Shelton","summary":"Its been awhile since I've posted.  I've got something to share, but the \"production value\" may not equal some of the work I've done previously.  This project has kept me busy for a month, however and I am quite proud.  The idea started as a potential way to highlight rawness and the liveliness of very fresh produce.  Well, what could be more raw and lively than a backdrop of living carrots. The top inch of carrots in a half inch of water sprouts really awesomely after only a week!… (truncated)","published_at":"2014-04-04T04:51:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2014-04-04T04:51:00+00:00","last_confirmed_at":"2014-04-04T04:51:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/12/ceviche-mixto-frozen-coconut-shell.html","title":"Ceviche Mixto - Frozen Coconut Shell","author":"Ryan Shelton","summary":"At Palo Alto Grill, we put a fun and interesting twist on Ceviche.  We use liquid nitrogen to freeze a dome of coconut milk, which we fill with the lime marinated seafood, allowing the diner to crack their way in.  The \"Mixto\" which we use in our ceviche is a combination of tilapia, shrimp, scallops and squid, because I enjoy the way all the different textures combine and contrast. Ingredients: 1/2 pound tilapia, cubed 3/4\" 1/2 pound baby shrimp, raw 1/2 pound squid, cleaned and qui… (truncated)","published_at":"2013-12-17T04:48:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-12-17T04:48:00+00:00","last_confirmed_at":"2013-12-17T04:48:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/09/char-grilled-octopus.html","title":"Char-Grilled Octopus","author":"Ryan Shelton","summary":"This blog was originally put together as a way to answer the question \"how do they do that?\"  One of the most common instances of this question for me here at Palo Alto Grill is the Char-Grilled Octopus.  Most people are familiar with octopus in a sushi context.  It is rubbery, flavorless, and mostly enjoyable in a novelty context. Our octopus is prepared in a more Mediterranean style.  It is cooked a total of 3 times over several hours in order to give it its delicate barely spongy… (truncated)","published_at":"2013-09-02T09:01:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-09-02T09:01:00+00:00","last_confirmed_at":"2013-09-02T09:01:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/08/fried-brussels-sprouts-brown-sugar.html","title":"Fried Brussels Sprouts, Brown Sugar Butter-Pecan","author":"Ryan Shelton","summary":"Fried Brussels Sprouts, Brown Sugar, Butter Pecan.  That was the description we came up with months before opening Palo Alto Grill.  When it came to cooking the dish for the first time, we started a reduction of apple juice and maple and from the very first time we tried it drizzled over the crispy sprouts, it was perfect.  One almost never gets a dish perfect the first time, but this dish was the exception to the rule.  Then we re-read the description and realized it was supposed t… (truncated)","published_at":"2013-08-05T03:46:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-08-05T03:46:00+00:00","last_confirmed_at":"2013-08-05T03:46:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/07/epi-pretzel.html","title":"Epi-Pretzel","author":"Ryan Shelton","summary":"First the ingredients are carefully measured For our starting gift to the guests at Palo Alto Grill, our Pastry Chef, Yoomi, wanted to do something unique and interesting, yet at the same time very familiar and satisfying.  Trying to think of bread products that were typically seen as part of Americana, we stumbled across the combination of soft pretzels and mustard.  We decided to refine the appearance by borrowing from the French Epi-Baguette, a baguette which has been cut into sh… (truncated)","published_at":"2013-07-13T07:49:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-07-13T07:49:00+00:00","last_confirmed_at":"2013-07-13T07:49:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/07/steak-and-potatoes.html","title":"Steak and Potatoes","author":"Ryan Shelton","summary":"Being the Chef of a Steakhouse, the concept of Steak and Potatoes carries a lot more depth for me than most.  There are good steaks, great steaks and near-perfect steaks.  Very flavorful steaks are usually more tough, and vice versa.  Ribeyes have so much juice, but they are riddled with different tendons and muscles that have a completely different texture and flavor.  At Palo Alto Grill, we constantly seek perfection, and consistency, within the boundaries of nature.  For this rea… (truncated)","published_at":"2013-07-04T22:54:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-07-04T22:54:00+00:00","last_confirmed_at":"2013-07-04T22:54:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/06/yellowtail-crudo-watercolor-inspiration.html","title":"Yellowtail Crudo \"Watercolor\" - Inspiration","author":"Ryan Shelton","summary":"I am often asked where inspiration comes from for the dishes that we create. Sometimes it is more obvious than other times.  Without wanting to seem gimmicky, I will often put clues or hints that the guest might be able to figure out for themselves where inspiration came from: a touch of chocolate cookie crumb to simulate dirt in a dessert inspired by flowers, or a bit of sea foam or seaweed on a fish dish. With our Yellowtail Crudo, the intention to produce a dish which would look… (truncated)","published_at":"2013-06-23T04:49:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-06-23T04:49:00+00:00","last_confirmed_at":"2013-06-23T04:49:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/06/stuffed-and-rolled-lamb-chops.html","title":"Stuffed and Rolled Lamb Chops \"Frankenlamb\"","author":"Ryan Shelton","summary":"Lamb is a tricky ingredient to squeeze into a menu format.  Sourcing can be an issue, as domestic lamb can often be 3-4 times the price of overseas lamb, which is also typically frozen.  The chops are sinewy and have only a couple bites of meat on them.  There are other parts of the lamb with better flavor, moisture and texture, but everyone loves the prettiness of those little meat lollipops.  So the question becomes: how does one serve the perfect portion of lamb, and still mainta… (truncated)","published_at":"2013-06-16T05:38:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-06-16T05:38:00+00:00","last_confirmed_at":"2013-06-16T05:38:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/06/corn-puddin-in-video.html","title":"Corn Puddin' - in video","author":"Ryan Shelton","summary":"If a picture is worth 1,000 words, then 3 videos should explain Corn Puddin' better than any recipe, especially because the only ingredient is corn!  Here goes: That's all it is - corn, shredded on a cheese grater and squeezed dry, then sizzled in a cast iron pan before being broiled brown, topped with a little bit of butter, fleur de sel, and lime. Sick!","published_at":"2013-06-09T05:08:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-06-09T05:08:00+00:00","last_confirmed_at":"2013-06-09T05:08:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/05/crispy-breaded-chicken-breast-sous-vide.html","title":"Crispy Breaded Chicken Breast, Sous Vide","author":"Ryan Shelton","summary":"At Palo Alto Grill, we have a really special way of cooking chicken.  It is crispy and breaded on the outside, yet the inside is tender and succulent, like poached chicken.  We achieve this using a technique called Sous Vide. I am lucky to have been trained in the science of cooking sous vide by Bruno Chemel of Baum é Restaurant, who taught as the chef instructor of Jo ël Robuchon's School of Sous Vide in France.  Bruno has continued to practice and perfect the technique of sous vid… (truncated)","published_at":"2013-05-27T03:31:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-05-27T03:31:00+00:00","last_confirmed_at":"2013-05-27T03:31:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/04/mustard-tips-and-cheese-mustard.html","title":"Mustard tips and Cheese Mustard","author":"Ryan Shelton","summary":"I love mustard.  Can't get enough.  At my house, I have Chinese hot mustard, smooth dijon, whole grain mustard, yellow mustard, sweet hot mustard and sometimes others in my fridge at all times.  I love all of them differently, and cannot use them interchangeably.  At Palo Alto Grill, we have many kinds as well, and we even make two of them ourselves: Cheese Mustard (recipe follows) and Chipotle Mustard ( Recipe ).  We use it in everything from Caesar Dressing to Dijon Demi-Glace on… (truncated)","published_at":"2013-04-28T08:42:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-04-28T08:42:00+00:00","last_confirmed_at":"2013-04-28T08:42:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/03/prelude-to-palo-alto-grill-part-7.html","title":"Prelude to Palo Alto Grill part 7 - Creamed Kale and Restaurant Kitchen","author":"Ryan Shelton","summary":"Exciting news! This last weekend, we were finally able to begin cooking inside the kitchen of Palo Alto Grill.  We are right on schedule for an end of the month opening. Some beautiful photos were taken of the dishes we were able to demo on site, I've included some here.  The rest will be debuting on http://www.paloaltogrill.com soon, so stay tuned... It seems that there's a great deal of disagreement lately about the health value of different foods and food groups.  There is, howev… (truncated)","published_at":"2013-03-20T06:45:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-03-20T06:45:00+00:00","last_confirmed_at":"2013-03-20T06:45:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/03/prelude-to-palo-alto-grill-part-6-pot.html","title":"Prelude to Palo Alto Grill part 6 - Pot Pie, Steaks, etc.","author":"Ryan Shelton","summary":"More cooking in the last week.  We managed to execute a rough \"cross-section\" of the menu, including finally some STEAKS! We had long planned to do a Vegetarian Pot Pie Entree for the restaurant.  There are certain concerns with executing a pot pie for a restaurant.  If one were to cook the pie in the traditional way, it would take an unacceptable amount of time from ordering to serving.  Possibly even an hour.  We had to come up with a way to be able to put the pot pie up within 15… (truncated)","published_at":"2013-03-07T08:48:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-03-07T08:48:00+00:00","last_confirmed_at":"2013-03-07T08:48:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/03/prelude-to-palo-alto-grill-part-5-birds.html","title":"Prelude to Palo Alto Grill part 5 - Birds, Eggs, and Meat","author":"Ryan Shelton","summary":"Well we've been busy.  Lots of cookin'.  Most experiments smashing successes so far.  Few failures.  To catch everyone up, I'll be going relatively quickly through this blog post.  If you miss something you were hoping to hear more on, feel free to comment, I'll happily reply.  Just try and get the Pork Belly recipe.  That's a cool one. For one of our hot appetizers, we are doing a Soy-Glazed Pork Belly, with Charred Kale and Pickled Carrots. Ingredients: (serves 6) 1 1/2 pounds Por… (truncated)","published_at":"2013-03-01T09:01:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-03-01T09:01:00+00:00","last_confirmed_at":"2013-03-01T09:01:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/02/preview-to-palo-alto-grill-part-4.html","title":"Preview to Palo Alto Grill part 4 - Seaweed, etc.","author":"Ryan Shelton","summary":"Seaweed has gotten a lot of attention lately.  People have begun noticing how full of dietary benefits the different types are.  We get so much nutrition from the land and all of its different plants, fungi and animals.  The sea comprises so many more species of flora and fauna accessible to us, and some cultures have historically made surprisingly little effort to tap into anything more than fish.  Seaweed-phobics have almost  a lopsided diet, missing out on all of the potential am… (truncated)","published_at":"2013-02-19T07:59:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-19T07:59:00+00:00","last_confirmed_at":"2013-02-19T07:59:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/02/avocado-corndogs.html","title":"Avocado Corndogs","author":"Ryan Shelton","summary":"We had a lot of fun last year at Le Cigare Volant with this dish.  Unfortunately, it was a lot of work!  In order to be able to push avocado through the thick corndog batter, we froze blanks of avocado meat, shaped with a cutter.  We would batter and par-fry them, then re-fry them to order.   It was a pain, and the quality suffered.   Additionally, we could only prepare a limited amount every day, because of the time involved in thawing the centers. This video shows how we used to f… (truncated)","published_at":"2013-02-14T07:19:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-14T07:19:00+00:00","last_confirmed_at":"2013-02-14T07:19:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/02/palo-alto-grill-part-3-soups-on.html","title":"Palo Alto Grill part 3 - Soup's On!","author":"Ryan Shelton","summary":"Today we showcase our soup lineup for the upcoming menu.  I love making soup, I think its a great way to showcase different products, from meats to produce.  Soup highlights the true flavor of things, literally distilling them down to their essence.  With these two recipes, we are doing our best to showcase the height of vegetable puree-style soup, as well as a less traditional treatment of a consomme. Our consomme-style soup is a Tuscan inspired soup, featuring sausage, chicken and… (truncated)","published_at":"2013-02-11T09:36:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-11T09:36:00+00:00","last_confirmed_at":"2013-02-11T09:36:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/02/prelude-to-palo-alto-grill-part-2.html","title":"Prelude to Palo Alto Grill part 2 - Salads and Emulsion Dressings","author":"Ryan Shelton","summary":"Salad madness continues today as we round out the rest of the first section of our little menu here.  Attempting to round things out and maintain a California feel, we moved onto the steakhouse classic the chop salad.  Ironically, the Chop Salad being as much of a steakhouse standby as the Wedge Salad, and the two being essentially polar opposites in format.  While a wedge involves a large, unadulterated wedge of lettuce, the chop salad consists of many ingredients, chopped quite fi… (truncated)","published_at":"2013-02-08T06:54:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-08T06:54:00+00:00","last_confirmed_at":"2013-02-08T06:54:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"},{"label":"Published post","value":{"url":"http://www.merchantroots.com/blog/2013/02/prelude-to-palo-alto-grill-part-1-intro.html","title":"Prelude to Palo Alto Grill part 1 - Intro and Caesar","author":"Ryan Shelton","summary":"Exciting news: this chef has found a new home!  Palo Alto Grill is a New American Steakhouse on University Ave in Palo Alto .  Bruce Schmidt and Luka Dvornik, previously of Lavanda, will be running the show.  We will be featuring a variety of Steaks and other grilled entrees prepared a la carte with garnishes featuring quality Californian ingredients.  We will have an exciting selection of seasonal sides, as well as a full complement of creative appetizers.  Unlike many steakhouses,… (truncated)","published_at":"2013-02-07T06:48:00Z"},"basis":"publisher_declared","via":["http://www.merchantroots.com/blog?format=rss"],"first_observed_at":"2013-02-07T06:48:00+00:00","last_confirmed_at":"2013-02-07T06:48:00+00:00","about_ref":"self","source_surface_ref":"http://www.merchantroots.com"}]},"github":{"title":"GitHub","facts":[]},"sec_edgar":{"title":"SEC EDGAR","facts":[]},"litigation":{"title":"Litigation","facts":[]},"trademarks":{"title":"Trademarks","facts":[]},"federal_awards":{"title":"Federal Awards","facts":[]},"legal_entities":{"title":"Legal Entities","facts":[]},"channel_pricing":{"title":"Channel pricing","facts":[]},"publisher_files":{"title":"Publisher Files","facts":[]},"resolved_identity":{"schema_version":1,"access":"readable","publication":"publishable","publication_reason":"","platform":false,"display":{"name":"Merchant Roots","basis":"the site's published name","name_witnesses":[{"source_url":"http://www.merchantroots.com/about","text":"Merchant Roots","rule":"published name","region":null,"heading":""},{"source_url":"","text":"Merchant Roots","rule":"accepted location name","region":null,"heading":""},{"source_url":"https://merchantroots.com/","text":"merchantroots.com","rule":"domain","region":null,"heading":""},{"source_url":"https://www.abc.ca.gov/wp-content/uploads/DailyExport-CSV.zip","text":"MERCHANT ROOTS","rule":"licence trade name","region":null,"heading":""},{"source_url":"http://www.merchantroots.com","text":"Merchant Roots","rule":"page titles","region":null,"heading":""},{"source_url":"http://www.merchantroots.com/about","text":"Merchant Roots","rule":"site name","region":null,"heading":""},{"source_url":"https://www.instagram.com/merchantroots","text":"merchantroots","rule":"social handle","region":null,"heading":""}],"alternatives":[],"site":"https://www.merchantroots.com/","site_basis":"the seed domain's own front door","site_witnesses":[{"source_url":"https://www.merchantroots.com/","text":"Merchant Roots","rule":"front door","region":null,"heading":""},{"source_url":"https://merchantroots.com","text":"301","rule":"redirect","region":null,"heading":""}],"logo":"https://images.squarespace-cdn.com/content/v1/58637a15197aea2b44e05f3e/1490124886613-DMFUWPBY46JF7VFBGW10/masthead-bw-logo-whiteback.png","logo_basis":"image inside the header's link to the site root","legal_name":"","legal_basis":"","description":"","description_basis":"","profiles":[{"platform":"instagram_account","account":"merchantroots","url":"https://www.instagram.com/merchantroots","witness":{"source_url":"https://www.merchantroots.com/","text":"https://www.instagram.com/merchantroots/","rule":"jsonld_same_as","region":null,"heading":""}}]},"relationships":[{"predicate":"declares_provider_account","object":{"id":"merchantroots","kind":"provider_account","scope":"account","account":"Instagram account"},"witness":{"source_url":"https://www.instagram.com/merchantroots/","text":"","rule":"publisher_declared_identity","region":null,"heading":""},"state":"supported","depends_on":[],"family":"provider_accounts","source_key":{"namespace":"instagram","object_type":"instagram_account","key":"merchantroots"},"first_observed_at":"2026-10-02T02:11:22.705294Z","last_confirmed_at":"2026-10-02T02:11:22.705294Z","id":"95b4b828-9e33-49cd-b709-ca30b98007d6","to_identity_id":null,"to_href":null},{"predicate":"declares_provider_account","object":{"id":"api","kind":"provider_account","scope":"store","account":"Tock venue slug"},"witness":{"source_url":"https://www.exploretock.com/api","text":"","rule":"publisher_declared_identity","region":null,"heading":""},"state":"supported","depends_on":[],"family":"provider_accounts","source_key":{"namespace":"tock","object_type":"tock_venue_slug","key":"api"},"first_observed_at":"2026-10-02T02:11:22.705294Z","last_confirmed_at":"2026-10-02T02:11:22.705294Z","id":"b37111b0-e02b-45bc-be86-b41c0daf20ea","to_identity_id":null,"to_href":null},{"predicate":"licensed_operator_of_premises","object":{"kind":"legal_entity","name":"MERCHANT ROOTS  LLC","premises":"1"},"witness":{"source_url":"https://www.abc.ca.gov/wp-content/uploads/DailyExport-CSV.zip","text":"","rule":"licence_at_own_premises","region":null,"heading":""},"state":"supported","depends_on":[],"family":"legal","source_key":null,"first_observed_at":"2026-10-02T02:11:22.705294Z","last_confirmed_at":"2026-10-02T02:11:22.705294Z","id":"173d4a87-86b4-43e4-9866-821823a94ff3","to_identity_id":null,"to_href":null},{"predicate":"authorizes_mail_sender","object":{"kind":"web_surface","domain":"google.com"},"witness":{"source_url":"","text":"v=spf1 include:_spf.google.com ~all","rule":"dns_record_parse","region":null,"heading":""},"state":"supported","depends_on":[],"family":"technical","source_key":{"namespace":"web","object_type":"registrable_domain","key":"google.com"},"first_observed_at":"2026-10-02T02:11:22.705294Z","last_confirmed_at":"2026-10-02T02:11:22.705294Z","id":"2bc1db78-84ed-4943-9194-b3c5c92d95f9","to_identity_id":null,"to_href":null}],"propositions":[],"non_conclusions":["a declared affiliated site is a relationship the publisher states, not common ownership","a declared provider account (gift cards, hiring, ordering) is a service relationship, not an affiliation","a register party at the business's premises is a candidate operator until the Place and legal resolvers bind it","a licensed operator of the business's premises operates those locations; it is not thereby the brand's owner","an employer a job board names on the openings posts them; it is not thereby the owner or the operator","an app's store seller or developer publishes the app; neither is thereby the restaurant's owner","a menu that names a producer names it; it is not a supply contract, a volume or an exclusivity","a mail or DMARC service domain in DNS is a technical service relationship, not an affiliation","a group the site says it is part of is a public affiliation; the equity chain and buying rights are separate questions","an organization that posts the openings, sells the app or holds a program account shares services with the business; that is not affiliation or ownership"]},"identity_revision":1,"identity_changed_at":"2026-10-02T02:11:22.705294+00:00","business_identity_id":"50841e97-fff8-4a05-99dd-649d0d6f7d69","href":"/company-intelligence/merchantroots.com","restaurant_locations":{"schema_version":3,"status":"partial","observed_at":"2026-10-02T02:11:22.705294Z","reasons":["provider frontier remains incomplete (tock failed 1)","1 location candidates remain unresolved","4 dated record(s) (inspections, permits) older than 5 years (beyond the 5 most recent) or beyond 40 per register at a premises are not published (ca_sanfrancisco_building); the register still holds them","no licence register is wired for CA (food_service_permit), CA (health_inspection); licences there are uncollected rather than absent"]},"resources":{"locations":{"persisted_count":1,"collection_status":"partial","api_path":"/v1/public/company-intelligence/merchantroots.com/locations","map_api_path":"/v1/public/company-intelligence/merchantroots.com/locations/map"},"people":{"persisted_count":3,"collection_status":"partial","api_path":"/v1/public/company-intelligence/merchantroots.com/people"}}}