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Could we build a better industry simply by becoming better leaders?\n\nCelebrity Chef Robert Irvine specializes in overcoming the impossible. Today we discuss how this career soldier from a modest background built an empire and the leadership lessons he learned along the way.\n\nFor more information on the chef, visit https://chefirvine.com.\n\n____________________________________________________________\n\nFull Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.\n\n<img class=\"aligncenter wp-image-9358 size-full\" src=\"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp\" alt=\"5 Day Restaurant Marketing Masterclass\" width=\"2560\" height=\"679\" />\n\nWe have a lot more content coming your way! Be sure to check out our other shows:\n\nRestaurant Marketing School\n\nRestaurant expert videos & webinars"},"basis":"publisher_declared","via":["https://joshkopel.com/leadership/chef-robert-irvine-on-leadership-crisis/","Published person (name and role labels)"],"first_observed_at":"2026-09-10T15:13:20.364684+00:00","last_confirmed_at":"2026-09-10T15:13:20.364684+00:00"},{"label":"Restaurant Funding","value":{"name":"Restaurant Funding","@type":"Person","image":"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp","sources":[{"url":"https://joshkopel.com/leadership/chef-chris-shepherds/","format":"Published person (name and role labels)","jobTitle":"Chef Chris Shepherd’s Southern Smoke Success","modified":"2026-04-10T14:21:37+00:00","published":"2024-05-16T14:27:00+00:00","observedAt":"2026-09-10T15:13:19.375014119Z","httpLastModified":"Thu, 10 Sep 2026 15:05:09 GMT"},{"url":"https://joshkopel.com/wp-json/wp/v2/posts/1710","format":"Published person (name and role labels)","jobTitle":"Chef Chris Shepherd&#8217;s Southern Smoke Success","modified":"2026-04-10T14:21:37Z","published":"2024-05-16T14:27:00Z","observedAt":"2026-09-10T15:13:20.364652795Z"}],"jobTitle":"Chef Chris Shepherd’s Southern Smoke Success","description":"On today’s show, we chat with James Beard award winning chef Chris Shepherd founder of the non-profit, Southern Smoke.\n\nMost of us in the hospitality industry wouldn’t consider ourselves needy or in need of assistance. We’re internally motivated, not afraid of hard work and resourceful as hell. But when the pandemic hit it decimated our industry and our livelihoods. Out of the blue Southern Smoke came to the rescue. To date they have distributed millions of dollars to hospitality workers in need.\n\nToday, it’s founder shares it’s origins, their mission and what they’re doing to ensure we’re all taken care of.\n\nClick to sign up for our weekly newsletter.\n\nClick here to book time on my personal calendar.\n\n<img class=\"aligncenter wp-image-9358 size-full\" src=\"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp\" alt=\"5 Day Restaurant Marketing Masterclass\" width=\"2560\" height=\"679\" />\n\nClick here to download our Restaurant Recovery Guide.\n\nWant to streamline your front-of-house operations and increase sales? Head over to http://restaurants.yelp.com/fullcomppodcast to claim your free page and learn more about these powerful tools for your business.\n\nSHOW NOTES\n\nBeginnings of charity work\n\nStarted doing dinners to raise money for culinary scholarships\n\nLost a colleague to MS. Business partner also had MS\n\nStarted planning a dinner for MS which transformed into a festival\n\nRaised $181k for the MS Society year 1\n\nYear 2 raised $284k\n\nBeginnings of Southern Smoke\n\nHurricane Harvey devastated local businesses\n\nNo designated support for hospitality businesses\n\nEmulated The Giving Kitchen from Atlanta\n\nThe vetting process at Southern Smoke\n\nThat first year there were 250 applications\n\n139 families awarded $500k\n\nSouthern Smoke continues to donate to MS, remainder to hospitality workers\n\nSouthern Smoke during Covid\n\nOriginally has 2.5 employees\n\nNow has over 40 employees\n\nHire unemployed hospitality workers and trained them to be caseworkers\n\nOver 25k applications\n\nGranted over 1000 over $2million\n\nWilly Nelson concert donated funds\n\nReopening of restaurants\n\nRunning at 50% capacity does not mean that 50% of potential covers will come to the restaurant\n\nMany people still not comfortable enough for dine-in\n\nPivoting the restaurant business\n\nThe aim is to break-even, not to make profit\n\nHaving a solid team is vital\n\nUnity and solidarity\n\nPunch fear in the face\n\nHow to achieve work-life balance\n\nDelegate to mangers to do the long shifts\n\nBuilding on a great legacy\n\nWon many accolades\n\nStarted incredible restaurants\n\nStarted non-profit\n\nNext steps\n\nAim is to create a group of restaurants that enable Chris’ team to fulfill their dreams\n\nPutting restaurant people where they want to be\n\nSouthern Smoke as inspiration for future non-profits to build safety nets for every industry\n\nTo the industry\n\nKeep your head down\n\nWe’ll get through this together\n\nUse your voice for good"},"basis":"publisher_declared","via":["https://joshkopel.com/leadership/chef-chris-shepherds/","Published person (name and role labels)"],"first_observed_at":"2026-09-10T15:13:19.375014+00:00","last_confirmed_at":"2026-09-10T15:13:19.375014+00:00"},{"label":"Restaurant Labor Cost","value":{"name":"Restaurant Labor Cost","@type":"Person","sources":[{"url":"https://joshkopel.com/blog/chef-andrew-zimmern/","format":"Published person (name and role labels)","jobTitle":"Inside Food Fight Series with Chef Andrew Zimmern","modified":"2026-04-10T14:21:39+00:00","published":"2024-05-16T14:07:16+00:00","observedAt":"2026-09-10T15:11:10.435951824Z","httpLastModified":"Thu, 10 Sep 2026 15:03:04 GMT"}],"jobTitle":"Inside Food Fight Series with Chef Andrew Zimmern","description":"Share with:\n\nInstagram\n\nFacebook\n\nLinkedIn\n\nTwitter\n\nInstagram\n\nFacebook\n\nLinkedIn\n\nTwitter\n\nWhat are the folks at the top of our industry doing to help us and themselves? On today’s show, we chat with four-time James Beard award-winning TV personality, chef, writer, teacher and social justice advocate, Chef Andrew Zimmern. Andrew has not only reached the pinnacles of success, he’d done so while supporting and advocating for independent restaurants . Today we talk about the where we are and where we’re headed as an industry and what we can do to help each other.\n\nClick to sign up for our weekly newsletter.\n\nClick here to book time on my personal calendar.\n\nClick here to download our Restaurant Recovery Guide.\n\nWant to streamline your front-of-house operations and increase sales? Head over to http://restaurants.yelp.com/fullcomppodcast to claim your free page and learn more about these powerful tools for your business.\n\n<img class=\"aligncenter wp-image-9358 size-full\" src=\"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp\" alt=\"5 Day Restaurant Marketing Masterclass\" width=\"2560\" height=\"679\" />\n\nSHOW NOTES\n\n3-pronged strategy for moving forward during the Covid crisis\n\nNot getting stuck in one metric or business model. Being fluid and flexible\n\nCovid give us a chance to review our businesses\n\nMany sectors of the hospitality industry were already broken – Covid accelerated the demise\n\nBuilding back the right way\n\nReviewing pricing, menus, HR\n\nRealigning our motives for being in the hospitality industry\n\nMany people joined to become famous or seek wealth\n\nThis can be poor for mental health as stardom is fleeting\n\nStay in the industry because of love, not to get rich\n\nWolfgang Puck took a huge risk coming to America and struggled alot in his early career. His passion led to his stardom.\n\nThere is a low barrier to entry to become a restaurateur\n\nAnyone with finance can open a restaurant\n\nThe restaurant life seems “sexy” and appealing to anyone who loves dining out\n\nThe restaurant business is extremely fragile to run well – pennies business with slim margins\n\nReflecting as a practice\n\nAndrew has a daily reflection practice he learned whilst becoming sober\n\nTaking regular inventory of problems e.g pros and cons lists\n\nWriting things on paper helps to reflect on them\n\nAny business or human being that doesn’t regularly take stock will fail\n\nReflecting on the restaurant business\n\nSlowing down to learn from what is happening right now\n\nWorking on ops issues\n\nHow working for larger causes helps mental health\n\nTaking focus off himself slows his thoughts\n\nWorking extremely hard\n\nExtremely fulfilling work\n\nProjects to help the hospitality industry\n\nSmall anonymous group helping local community\n\nSpeaking to the local governor regarding safety in hospitality reopening\n\nWhy we are on this earth\n\nAndrew would ask First Peoples’ this question\n\n“We’re on this earth to love and nurture each other”\n\nSmall gestures are more fulfilling than big gestures\n\nThings we can do to service the industry\n\nStart at a community level\n\nCreate a community resource kitchen if it is needed\n\nDonate time, money, or food to resource kitchens and initiatives already operating\n\nShare causes on social media\n\nChecking in on people\n\nDonating masks\n\nThe podcast is awareness-raising and impacting lives\n\nPositive changes predicted for after Covid\n\nLow-cost micro model restaurants for feeding small communities\n\nAlso Read\n\nRestaurants Technologies: Erik Oberholtzer on Building During Recession\n\nFree Live Training"},"basis":"publisher_declared","via":["https://joshkopel.com/blog/chef-andrew-zimmern/","Published person (name and role labels)"],"first_observed_at":"2026-09-10T15:11:10.435951+00:00","last_confirmed_at":"2026-09-10T15:11:10.435951+00:00"},{"label":"Restaurant Profitability","value":{"name":"Restaurant Profitability","@type":"Person","image":"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp","sources":[{"url":"https://joshkopel.com/leadership/kat-cole/","format":"Published person (name and role labels)","jobTitle":"Kat Cole, COO of Focus Brands Leads Revolutionary Leadership","modified":"2026-04-10T14:21:30+00:00","published":"2024-05-16T14:30:02+00:00","observedAt":"2026-09-10T15:11:08.756875578Z","httpLastModified":"Thu, 10 Sep 2026 15:03:01 GMT"},{"url":"https://joshkopel.com/wp-json/wp/v2/posts/1673","format":"Published person (name and role labels)","jobTitle":"Kat Cole, COO of Focus Brands Leads Revolutionary Leadership","modified":"2026-04-10T14:21:30Z","published":"2024-05-16T14:30:02Z","observedAt":"2026-09-10T15:13:09.487549532Z"}],"jobTitle":"Kat Cole, COO of Focus Brands Leads Revolutionary Leadership","description":"What does the COO of a $350 million restaurant conglomerate have to teach independent restaurateurs?\n\nMore than you can imagine.\n\nKat Cole worked her way up the ranks from a waitress to executive vice president of Hooters, went on to become the president of Cinnabon and now sits as the COO of Focus Brands, a corporation consisting of household names likeSchlotzsky’s and Jamba Juice.\n\nClick to sign up for our weekly newsletter.\n\nClick here to book time on my personal calendar.\n\n<img class=\"aligncenter wp-image-9358 size-full\" src=\"https://joshkopel.com/wp-content/uploads/2026/04/5-Day-Restaurant-Marketing-Masterclass.webp\" alt=\"5 Day Restaurant Marketing Masterclass\" width=\"2560\" height=\"679\" />\n\nClick here to download our Restaurant Recovery Guide.\n\nWant to streamline your front-of-house operations and increase sales? 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